Ortto
Marketing automation with built-in analytics.
Overview
Ortto combines marketing automation, email, SMS, and analytics in a single platform — removing the need to stitch together separate tools for campaigns and reporting.
Key Features
What makes Ortto powerful
Built-In Analytics
Ortto's analytics layer is native to the platform — no separate tool required to understand how your campaigns are performing or where customers are dropping off.
Journey Builder
Visual journey builder for multi-step automations across email, SMS, and in-app with real-time data triggers and conditional branching.
Unified Data
Connect your product, CRM, and commerce data to build a complete customer profile that powers both your marketing and your reporting.
Pre-Built Templates
Extensive library of journey and email templates for common use cases — helping teams get to value faster without starting from scratch.
Ortto replaced three tools for us — our email platform, our analytics tool, and half of our automation setup. The consolidation alone justified the switch.
James Okoro
Co-founder & Head of Strategy
Best Fit
Who Ortto works best for
Every platform has a context where it truly shines. Here's where we see Ortto deliver the most consistent results.
SaaS and Tech Companies
Ortto's product data integration and analytics capabilities make it particularly effective for SaaS businesses managing trial-to-paid conversion and feature adoption.
Teams Consolidating Their Stack
Businesses running separate tools for email, automation, and analytics will find Ortto's all-in-one approach reduces cost and complexity.
Mid-Market B2B and B2C
Ortto sits in the sweet spot between simple email tools and enterprise platforms — powerful enough for serious marketing teams, without the complexity of Braze or Salesforce Marketing Cloud.
What we do
How Flow works with Ortto
Ortto connects your customer data directly to your marketing execution and analytics, giving you a single platform for running campaigns and measuring their impact.
Ortto setup and data source integration
Journey design and automation builds
Email and SMS campaign setup
Analytics configuration and custom report creation
Migration from ActiveCampaign or Mailchimp
Team training and workflow documentation
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Other Email & SMS Marketing platforms
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