
Shopify
The world's leading commerce platform.
Overview
Shopify powers over a million businesses globally and remains the default choice for brands that want a reliable, scalable commerce foundation. We handle new store builds, migrations, and integrations with your wider marketing stack.
Key Features
What makes Shopify powerful
Built-In Commerce Tools
Inventory management, discounts, gift cards, multi-currency, and multi-language all native — no plugins required for core functionality.
Checkout Extensibility
Shopify Plus merchants can customise checkout with apps, custom fields, and branded experiences without touching core platform code.
Rich Ecosystem
Over 8,000 apps in the Shopify App Store for subscriptions, loyalty, reviews, bundles, and virtually every commerce use case.
Reliable Scaling
Shopify's infrastructure is designed to handle Black Friday traffic spikes without configuration — your store won't go down when it matters most.
The migration from our old platform was seamless. Flow handled everything — from redirects to data migration to Klaviyo integration — and we were live in three weeks without a single order lost.
Luca Ferreira
Lead Engineer
Best Fit
Who Shopify works best for
Every platform has a context where it truly shines. Here's where we see Shopify deliver the most consistent results.
Direct-to-Consumer Brands
Shopify is the default for DTC brands that need a fast, reliable store with strong native analytics and a rich ecosystem of marketing integrations.
Brands Migrating from Legacy Platforms
Companies moving off Magento, WooCommerce, or custom-built platforms find Shopify significantly reduces ongoing maintenance overhead.
Multi-Channel Retailers
Shopify's native POS, social selling integrations, and wholesale channels make it the platform of choice for brands selling across multiple touchpoints.
What we do
How Flow works with Shopify
Shopify is your commerce layer — the source of product, order, and customer data that feeds every other tool in your stack, from email marketing to CRM and analytics.
New store setup, theme configuration, and product catalogue migration
Migration from WooCommerce, Magento, or legacy platforms
Shopify Plus configuration for high-volume merchants
Integration with Klaviyo, HubSpot, and analytics tools
Custom checkout flows and checkout extensibility
App selection, configuration, and stack rationalisation
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